Strategize

We Believe...

  • data should teach you something.
  • contractual agreements are unnecessary.
  • every new client relationship should lead to a long-term partnership.
  • your time is valuable.
  • you deserve to work with professionals.
  • in progress, not perfection.
  • speaking anecdotally is a waste of time.
  • in challenging the status quo.
  • in mastering our craft.
  • the Bills might make the playoffs.

What do you believe?

Get a coffee on us so we can learn more about you.

What You Won’t Get

Account managers or account teams

When you work with us, you work directly with web developers and digital marketing technologists. The same people programming your website and managing your paid search advertising are presenting the results and providing their expertise. When you have a question, we usually have the answer because we have a deep understanding of your objectives and the marketing technology needed to achieve them.

Billable hours

Other agencies literally bill their clients for the time they spend billing their clients. We don’t track hours against projects or clients because time spent does not equal results. We spend our time analyzing data instead of populating a timesheet using 15-minute increments.

A templated approach

When it comes to digital marketing, our team is tactically neutral. We don’t offer cleverly-named packages based on a client’s marketing budget. We use data and expertise to develop strategies solely designed to achieve specific business and marketing objectives.

Meet our Team

Our team is comprised only of digital marketing and technology professionals who enjoy the freedom to think differently and challenge the status quo when developing results-driven digital marketing solutions for our clients.

  • Tim Mason

    President and CEO

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    Tim Mason

    Tim Mason

    President and CEO

    Tim provides strategic marketing support for the majority of agency clients. He helps ensure that your brand and marketing strategy are clearly reflected in every communication produced by the agency.

  • Jim Dennis

    Partner, Chief Operating Officer

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    Jim Dennis

    Jim Dennis

    Partner, Chief Operating Officer

    Jim is our “e” expert. He is the agency’s lead technology and Web strategy liaison. Jim’s strategic vision was the catalyst for our comprehensive portfolio of interactive, digital marketing tools.

  • Karl Heberger

    Partner, Chief Strategy Officer

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    Karl Heberger

    Karl Heberger

    Partner, Chief Strategy Officer

    Karl is responsible for digital advertising and marketing with years of experience in SEM, SEO, social, mobile, and display. Simply put, Karl helps to assure that the sites we build receive traffic from the right visitors and achieve our clients’ business objectives.

  • Chris Markham

    Director of Digital Development

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    Chris Markham

    Chris Markham

    Director of Digital Development

    As an experienced Digital Developer, Chris is always implementing new and creative solutions to help websites reach their full potential. Chris possesses a unique and valuable combination of both visual and technical skills.

  • Matt Weaver

    Director of Digital Marketing

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    Matt Weaver

    Matt Weaver

    Director of Digital Marketing

    Matt is an experienced digital media strategist who oversees the creation of strategic and innovative digital marketing programs across multiple channels. He possesses knowledge of current digital platforms and has a passion for understanding emerging digital technology.

  • Geoff Schopp

    Digital Marketing Technologist

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    Geoff Schopp

    Geoff Schopp

    Digital Marketing Technologist

    Geoff analyzes the data Mason Digital collects for its clients across a multitude of channels and identifies opportunities to optimize the performance of campaigns. Geoff has considerable experience in e-commerce and is also Google AdWords and Google Analytics certified.

  • Joelle Freeman

    Digital Marketing Technologist

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    Joelle Freeman

    Joelle Freeman

    Digital Marketing Technologist

    Joelle works with clients to fulfill their digital marketing campaigns from start to finish. Beginning with the implementation of each campaign, followed by monitoring and defining trends in data, analyzing opportunities for optimizations, and implementing changes for client success.

  • Matt Mangan

    Web Developer

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    Matt Mangan

    Matt Mangan

    Web Developer

    Matt is a highly skilled digital developer responsible for crafting quality code that results in responsive, pixel-perfect websites. He also contributes to efforts for clients focused on digital marketing, search engine optimization, mobile websites, and other initiatives.

  • Meghan Martinez

    Web Developer

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    Meghan Martinez

    Meghan Martinez

    Web Developer

    Meghan has tenacious attention to detail, always keeping the user experience in mind. She optimizes websites to ensure they are intuitive and simple to use; in turn increasing engagement and site retention. When it comes to UI/UX design and programming, Meghan has it covered!

  • Erica Erskine

    Digital Marketing Technologist

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    Erica Erskine

    Erica Erskine

    Digital Marketing Technologist

    Erica is often playing the role of the unsung hero while working on our client’s digital marketing and advertising programs. When we present reports that show excellent results, it’s because of her keen ability to analyze and optimize campaigns within our various digital marketing platforms. Simply put, Erica makes it happen!

  • Mike DiGiacomo

    Digital Marketing Technologist

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    Mike DiGiacomo

    Mike DiGiacomo

    Digital Marketing Technologist

    Mike combines his extensive social media marketing experience with client and project management skills to help our clients achieve their digital advertising objectives. With his calm demeanor, Mike is always as cool as the other side of the pillow, even when projects and deadlines pile up. He’s also an extremely quick study, getting Google Adwords and Google Analytics certified in the same week.

  • Scott Sheils

    Digital Developer

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    Scott Sheils

    Scott Sheils

    Digital Developer

    Scott is our 3D animation and video guy, with experience ranging from prop and set design for Hollywood movies to animatronic puppetry and virtual reality. When it comes to making projects come alive, he’s a master.

  • Ryan Ross

    Content and Inbound Marketing Strategist

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    Ryan Ross

    Ryan Ross

    Content and Inbound Marketing Strategist

    Ryan brings an unparalleled level of enthusiasm and optimism to every project he manages for our clients. For him, marketing automation is not a buzzword or just the latest flavor of the month. Ryan is the real deal, using sophisticated software and advanced strategies to build inbound and automation campaigns that allow our clients to attract leads, nurture prospects, and ultimately deliver new customers.

  • Julia Antenucci

    Content Marketing Manager

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    Julia Antenucci

    Julia Antenucci

    Content Marketing Manager

    Julia didn’t find marketing, marketing found her. With a background in English Literature and a propensity for social media and search engine optimization, Julia was quick to answer her calling in the growing field of content marketing. Whether writing a researched, industry-specific white paper or developing compelling and optimized web copy, Julia stamps her unique blend of creativity and passion on everything she writes. She’s also extremely useful when you need an opinion on a local restaurant. Just ask.