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The 3 territories of the SERP that you must conquer!
According to research conducted by Google, 69% of shoppers use search engines when they want to figure out where to go. Even more important, 48% of purchasers were influenced by a relevant search. For retail marketers, it’s imperative that your stores appear on the search engine results page when a potential customer searches for a relevant product or service.
This extensive ebook explores three important sections of the SERP and how to make sure your company has a presence in each. Download it for free.
In this ebook you will learn:
- How to maximize the opportunities on maps with your Google My Business (GMB) listing
- How to optimize your GMB listings for maximum exposure
- Strategies for ranking on relevant search queries to appear in the organic results
- How to approach paid search advertising to achieve an optimal return on ad spend
After the physical locations of your stores, the search engine results page contains the most important real estate you need to own. Download this free ebook to learn how to dominate the SERP and drive more foot traffic into your stores as a result.