A report was recently released by eMarketer that analyzed how consumers in the US spend time with various types of media. The average time spent with almost every type of media was down from last year. The average American adult is spending less time watching television, listening to the radio, and reading magazines. The only […]
Content marketing is a form of marketing focused on creating, publishing, and distributing relevant and informative content to current and prospective customers. Content marketing is not a new phenomenon, but it has exploded in recent years thanks to the relative ease of distribution provided by the internet. Early adopters of content marketing include John Deere […]
